Introducing Sellout

After a few exciting months in beta we are thrilled to introduce Sellout with the sole purpose of driving more e-commerce sales through prediction and personalization.

Sellout was founded because we saw a lot of confusion about how to do basic email marketing, A/B testing, segmentation, personalization and content creation. Everyone had read articles about the importance of a good email program but executing a strong campaign was out of reach of most. The same questions came up constantly; "When to send?", "What segments?", "What products?", "How to automate?" were ongoing dilemnas that never got resolved.

The answer to all these questions is to focus on the individual customer. By bypassing generalizations we don't need have a one size fits all approach which inevitably fails most. Instead we look at each store and each customer and create a bespoke campaign just for them, and in the process the guesswork is totally eliminated.